Expert Business training, support for startups & SMEs

Business Masterclass is designed to help young people maximize their time and potential, by learning a necessary hybrid skill that is turned into a positive money-making venture. This is specifically for early-stage SME’S and startups

About Business Masterclass

The Business Masterclass Program is an elite platform that builds the capacity of budding and existing businessmen and Businesswomen with expert training. We unravel practical insights from business owners who have built businesses with branches across Africa using proven processes. Business Masterclass gives participants access to a pan African community of business experts who follow through with one on one mentorship and coaching whilst preparing the businesses for fundraising. This is a digital program for all business owners and enthusiasts across Africa.

Program Offers

Video training on various business ideas covering a broad range of sectors
Community of expert arinze_1
Access to an expert community of business mentors
Opportunity to be coached on revenue generation and investor readiness


The Business Masterclass academy is a module of the business academy that focuses on All businesses, and how entrepreneurs can better leverage technology to scale their solutions in the African market. This program will focus on businesses in Africa with the aim to:

Build the capacity of businesses to secure capital

Training from our internal team will support program participants toward being investor ready. We will create avenues for the entrepreneurs to engage with investors through a showcase and a demo day at the end of the program. There is also the opportunity for the participants to get investment from Business Academy via our investment vehicles

Create access to market opportunities

The women will have the opportunity to increase their market share through engagement with corporate executives and industry advisors in our extensive network. This will be done through multiple ways including a matchmaking process to give participants continuous support throughout the program. We believe that access to industry-relevant expertise will provide key insights and introductions that will propel the participants and their businesses forward.

Build the capacity of entrepreneurs to attract, develop and retain quality talent

This has always been a big challenge for startups on the continent. We will be tackling this in our program by leveraging our People team’s expertise and creating linkages to quality talent- both through our graduate internship program as well as partnerships with organizations that train tech talent.

Enhance the ways in which businesses leverage technology to better serve their market

Our Design team will support program participants in assessing and improving their product-market fit, as well as strengthening their value proposition. This will highlight opportunities for the embedding of technology in their processes.

Benefits to entrepreneurs


The criteria for participation for the program include:

Anyone interested in starting a business ( ages 18-50)

Existing business interested in leveraging technology to scale their businesses registered, with operations in Africa