Expert Business training, support for startups & SMEs
Business Masterclass is designed to help young people maximize their time and potential, by learning a necessary hybrid skill that is turned into a positive money-making venture. This is specifically for early-stage SME’S and startups
The Business Masterclass Program is an elite platform that builds the capacity of budding and existing businessmen and Businesswomen with expert training. We unravel practical insights from business owners who have built businesses with branches across Africa using proven processes. Business Masterclass gives participants access to a pan African community of business experts who follow through with one on one mentorship and coaching whilst preparing the businesses for fundraising.
This is a digital program for all business owners and enthusiasts across Africa.
Video training on various business ideas covering a broad range of sectors
Access to an expert community of business mentors
Opportunity to be coached on revenue generation and investor readiness
The Business Masterclass academy is a module of the business academy that focuses on All businesses, and how entrepreneurs can better leverage technology to scale their solutions in the African market. This program will focus on businesses in Africa with the aim to:
Build the capacity of businesses to secure capital
Training from our internal team will support program participants toward being investor ready. We will create avenues for the entrepreneurs to engage with investors through a showcase and a demo day at the end of the program. There is also the opportunity for the participants to get investment from Business Academy via our investment vehicles
Create access to market opportunities
The women will have the opportunity to increase their market share through engagement with corporate executives and industry advisors in our extensive network. This will be done through multiple ways including a matchmaking process to give participants continuous support throughout the program. We believe that access to industry-relevant expertise will provide key insights and introductions that will propel the participants and their businesses forward.
Build the capacity of entrepreneurs to attract, develop and retain quality talent
This has always been a big challenge for startups on the continent. We will be tackling this in our program by leveraging our People team’s expertise and creating linkages to quality talent- both through our graduate internship program as well as partnerships with organizations that train tech talent.
Enhance the ways in which businesses leverage technology to better serve their market
Our Design team will support program participants in assessing and improving their product-market fit, as well as strengthening their value proposition. This will highlight opportunities for the embedding of technology in their processes.
Benefits to entrepreneurs
A strategically differentiated business that speaks to the heart of customer needs.
An ability to speak investor language and leverage sound financial understanding of your business to secure capital and partnerships.
Knowledge of how to attract, develop, and retain a strong team.
Support to expand your business across multiple geographical markets.
Access to a robust network of investors, corporate executives, and software developers to help scale your business.
The criteria for participation for the program include: