For the women already building. We help you build bigger.

Programmes

SheBoss is Business Academy Africa’s programme for women and girls in enterprise and work. We help women turn products into brands, traders into employers and talents into decent jobs.

Who it is for

Women who already run a business or trade and want to grow it; young women and girls building skills for decent work; women’s associations and cooperatives.

What you get

Practical learning on branding, packaging, pricing, distribution and finance readiness

Market access support: buyers, trade fairs, digital channels and cross-border opportunity under the AfCFTA

Mentorship from women who have built businesses on this continent

A community of women who share contacts, opportunities and honest advice

How it works

SheBoss Prime: a structured growth cohort with defined dates, sessions and outcomes.

SheBoss Community: an open peer rural network with regular sessions and access to resources.

Our partners

Fund a cohort, sponsor participants, open your supply chain to SheBoss businesses, or bring SheBoss to your country or state.

TESTIMONIALS

Success Validated by Clients

“There were 7 businesses in our area doing the same thing without knowing each other. Today we share suppliers, refer customers, and we’re launching a brand together.”

“This was the first business programme built for African founders. Every lesson answered questions I actually face, not someone else’s.”

FAQS

Common questions about working together

Learn more about our process, approach, and how we support ambitious organizations through growth and change.

Why are you called an Academy if you also deliver policy work and projects?

Because learning is how every piece of our work lasts. Whether we are supporting a reform, running a programme or training an institution, the aim is to leave people more capable than we found them. The Academy is the learning engine behind our Services and Programmes, and it is also open to anyone who wants to learn directly.

Who do you work with?

Ministries, departments and agencies; state governments; regional bodies; development partners and foundations; corporates; chambers and business associations; and the founders, women entrepreneurs and skilled workers who take part in our programmes and courses.

Where do you work?

We are based in Nigeria, in Lagos and Abuja, and our work and our team’s experience reach across Africa with local implementing partners. We deliver in person and online, so location is rarely a barrier.

Can we engage BAA for services without joining a programme?

Yes. Our Services stand on their own. Governments, development partners, institutions and businesses engage us directly for advocacy, stakeholder engagement, policy, trade and business environment reform, documentation and reporting, institutional training and project execution.

Can you document and report on a programme or event that another organisation is delivering?

Yes. Documentation and Reporting is a standalone service. We capture the data, the moments and the results from inception to close, and turn them into reports and impact stories that meet funder requirements.

Can you help our organisation set up operations in Nigeria?

Yes. Through Project Execution we support business setup and operational deployment in Nigeria, including registration, tax, premises, staffing and systems, for international organisations and companies entering the market.

How do I join a programme?

Choose a programme on the Programmes page and click Apply. Cohorts and intakes open at set times during the year; join our newsletter to be told when applications open.

Do programmes cost money?

It depends on the programme and the cohort. Some places are fully funded by our partners, and others carry a fee.

I am not in Nigeria. Can I join a programme?

Several programmes include virtual sessions and resources open to participants across Africa. Each programme page states where it runs and who is eligible.

Do I need to be in a programme to take an Academy course?

No. Anyone can take an Academy course or buy templates. Programme participants simply get Academy content as part of their programme.

How can I work with BAA as a facilitator, trainer or consultant?

We work with facilitators, trainers, researchers and practitioners across Africa. Send a short note on your expertise and the countries you work in to

How can I get your reports and insights?

Subscribe to our newsletter and visit Insights and Perspectives in the Media Room for policy notes, programme reports and case studies.